Jun 2, 2012

New York magazine on the biggest wine fraud ever




Just ran across this long New York magazine piece, which came out about three weeks ago. It's an examination of how a bunch of wealthy, savvy, experienced collectors of very high-end Bordeaux, Burgundy and other wines got duped by a dedicated con artist, Rudy Kurniawan.

The article ticks off a lot of reasons that Kurniawan was able to pass off "plonk" for Petrus, making him something of a wine world alchemist. Eventually, he was caught, after making a massive splash in the wine world's most rarified circles and raking tens of millions of dollars from beguiled collectors.

This is a pretty remarkable piece, and shows how greedy Kurniawan became, pushing the bounds of believability when he went to sell an over-the-top collection that defied the bounds of possibility. He also got sloppy, selling one rare wine as a 1923 when the house had begun operating until 1924.


The lesson to me that I share with you is that the more money is involved in a field of collectibles, the more skepticism and care are needed to protect yourself. Relationships matter a lot, but so too does just keeping your eyes open and your brain working. If things don't add up, slow down and figure out what's happening. 

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